Sometimes we need to be awake at hours that we would usually be resting. When we study, work at night, or had to stay making extra hours, a good coffee keep us awake and stay alert, turning night into day.
Outdoor advertisement created by DDB, Argentina for McCafé, within the category: Food.
Creative Director: Ariel Di Nardo, Norma Pappano
Art Director: Ezequiel Irureta
Copywriter: Marcela Pacheco
Retoucher: Dante Rodriguez