Samsung: Samsung A70 – Egypt’s Ramadan Campaign
Launch Samsung’s Galaxy A70 mobile phone and attract attention during the holy month of Ramadan in Egypt.
We chose the three most common Egyptian habits in Ramadan and showed how Samsung’s features elevate those habits to enticing experiences through Egypt’s most loved celebrities and figures.
Group Director: Seung Taek Jung
Account Director: Sean Kang
Marketing Director: Omar Badrawi
Creative Director: Moataz Mohamed
Senior Marketing Specialist: Dawlat Helal
Digital Marketing Manager: Kenzy Gaber
Media Manager: Mohamed Assem
Senior Art Director: Moataz Mohamed
Copywriter: Moataz Mohamed
Professional Photographer: Ayman Abbas
Fashion Consultant: Mai Galal
Accessories by: Azza fahmy