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AdWeek

Adweek covers creativity, client–agency relationships, global advertising, accounts in review, and new campaigns- Very Busy Brands

Bud Light Reincarnates Classic ‘Real Men’ Campaign as ‘Internet Heroes of Genius’ – Adweek

One of the most iconic advertising campaigns in history is back—with a big twist.Bud Light’s “Real Men of Genius” campaign, which ran from 1998 to 2007, is finding new life today in Bud Light’s updated “Internet Heroes of Genius” campaign—one much better suited to the 2019 cultural climate.Instead of mock-celebrating often oblivious and universally…
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Content-Driven, Brand-Safe—and Expensive – Adweek

There have been quite a few flashy announcements about the big names coming to Quibi, the upcoming short-form mobile video platform helmed by former DreamWorks Animation CEO Jeffrey Katzenberg and longtime businesswoman Meg Whitman. Directors Steven Spielberg, Steven Soderbergh and Guillermo del Toro are penning projects for the platform, to name a…
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